Oliver York Racing

About This Project

For the 2018 British Formula 3 season, Firestation was asked to develop an identity and branding for a young up and coming British racing driver.

Inspiration came from his explosive pace and aggressive style with the union flag being brought in to replicate his helmet design. We provided race day give aways, clothing, social media assets, graphics for the team cars and garage as well as printed brochures for engaging with potential sponsors.